Links Analytics

On this page, you can analyse the performance of all the short links and link-in-Bio using various performance charts.

Packages:

• The Analytics Dashboard is available with the Oyster Package, Pearl Package, and Pearl Plus subscriptions.

• The Shell Package will only display dummy data.

This section displays the following things

Links created : Short/Bio links created in total.

Link clicks : Total number of clicks on both Short/Bio links.

Link in Bio Clicks : Total number of clicks on the Bio links.

Click through rate : Percentage of individuals viewing a web page who click on a specific link that appears on the page.

1. Clicks Graph

Description: This graph displays the number of clicks your purls have received over the past seven days. This timeline can be adjusted via the date filter.

Usage: Use this graph to monitor daily performance trends and identify peak activity periods.

2. Performance by Links table

Description: This table lists your most recent short links and bio links and provides detailed performance metric

Columns:

• Name: The name of the link.

• Type: Type of a link Short-URL or Link-In-Bio.

• Clicks: The number of clicks received.

Actions:

• Download Report: Download a report of all clicks on a specific Sort-URL or Link in bio.

3. Short URLs Performance Progress Chart

Description: This table allows you to compare up to three short links side-by-side.

Features: Compare the number of clicks for each selected short link.

4. Link In Bio Performance Progress Chart

Description: This table allows you to compare up to three bio links side-by-side.

Features: Compare total clicks metrics of Bio link and its mini links, for each selected Bio link link.

5. Mini Links Performance Progress Chart

Description: This table allows you to compare all the mini links of a selected Bio link.

Features: Compare the number of clicks for each selected mini link of the selected Bio link.